Skill Duniya Generative AI Content Creation Syllabus

Course Title

Generative AI for Content Creation

Target Students

This course is designed for Bengali-medium, rural and semi-rural students who want to become self-sufficient in digital content creation using AI.

The syllabus avoids unnecessary technical words and focuses on practical work. Students should learn by creating real outputs such as captions, posts, posters, reels, voiceovers, content calendars and portfolios.

Course Goal

By the end of this course, students should be able to use AI tools to create useful content for themselves, local businesses, social media pages, small brands and future freelancing opportunities.

The course should not feel like a software theory course. It should feel like a practical content creation skill course.

Final Learning Outcomes

After completing this course, students should be able to:

• Understand what AI is and how it helps content creators
• Use AI tools for content ideas and writing
• Write simple captions, posts, product descriptions and WhatsApp messages
• Create Bengali and simple English content
• Create posters and flyers using AI and design tools
• Generate AI images for business and social media use
• Write scripts for reels and YouTube Shorts
• Create simple videos using images, text, music and voiceover
• Add subtitles and background music to videos
• Build a 30-day content calendar
• Create a small beginner portfolio
• Approach local clients for content creation work
• Make basic service packages and pricing plans

Teaching Method

Each class should have:

1. Simple explanation
2. Live demonstration
3. Student practice
4. One clear output
5. Small homework task

The faculty should avoid overwhelming students with too many tools in one class. Teach the skill first, then show the tool.

24-Class Detailed Syllabus

Class 1: What is AI and How It Helps Content Creators

Main Goal

Students should understand what AI is and how it can help them in daily content creation work.

Subtopics

• What is AI in simple words
• What is Generative AI
• Introduction to the "Big Three" free AI models: ChatGPT, Gemini, and Claude
• How to access Claude for free and why its natural writing style is highly effective
• How AI is used in daily life
• How AI helps content creators
• Examples of AI-generated content:
  • Captions
  • Posters
  • Product descriptions
  • Video scripts
  • Voiceovers
  • Social media ideas
• Difference between using AI and copying from AI
• Why AI is a helper, not a replacement for thinking

Practical Activity

Ask AI to generate:

• 5 Facebook post ideas
• 5 Instagram caption ideas
• 3 business promotion ideas

Student Output

Each student creates a list of 10 content ideas using AI.

Homework

Create 10 content ideas for any one local business.

Class 2: AI Account Setup, Model Plans & Interface Mastery

Main Goal

Students should learn how to create AI accounts, compare pricing plans and models (ChatGPT, Gemini, Claude, Grok), claim special offers like Jio's Gemini promotion, navigate tool interfaces, and organize their digital workspace.

Subtopics

• Account creation & sign-up process for major AI platforms
• ChatGPT Plans & Models Breakdown:
  • Comparing Free, Go, Plus ($20/month), and Pro ($200/month) plans
  • Differences in model availability, speed, usage limits, and capabilities
• Gemini Plans & Models Breakdown:
  • Comparing Gemini Free, Light plan (₹399/month), Pro, and Ultra tiers
  • Special Spotlight: Jio 18-Month Free Gemini AI Pro Plan (worth ₹35,000) offer details, eligibility, and how to claim it for content creation
• Claude & Grok Overview:
  • Claude Free vs Pro plans
  • Grok Free vs Premium/X-integrated plans
• Understanding & Navigating AI Interfaces:
  • Model selection dropdowns
  • Text prompt box & formatting tools
  • Uploading images, documents, and assets into chat
  • Using Voice mode and interactive canvas/artifact workspaces
  • Managing chat sidebar history, sharing chats, and system settings
• Choosing the Right Plan:
  • When free tools are enough vs when to consider paid plans for business work
• Digital Workspace & File Management:
  • Google Drive setup and organizing content folders
  • Desktop vs Mobile workflow basics
  • Bangla typing setup & translation tools (English to Bengali / Bengali to English)
  • Properly copying, saving, and organizing AI outputs

Practical Activity

• Students set up or verify accounts on ChatGPT, Gemini, Claude, and Grok.
• Explore the interface of each tool, test model switching, and locate file upload/voice mode features.
• Set up the standard Google Drive folder structure:

Skill Duniya AI Work/
├── Captions/
├── Posters/
├── Videos/
├── Voiceovers/
├── Client Work/
└── Portfolio/

Student Output

Each student creates:

1. Active accounts across key AI platforms
2. A plan comparison checklist for their personal content needs
3. A clean Google Drive folder structure ready for storing future AI assets

Homework

1. Check eligibility for the Jio 18-month Gemini AI Pro plan (or save details on how to claim it).
2. Save 5 sample AI prompt outputs inside the correct Google Drive folder.

Class 3: How to Give Clear Instructions to AI

Main Goal

Students should learn how to ask AI properly so they get better results.

Subtopics

• What is an AI instruction
• What is a prompt
• Bad prompt vs good prompt
• Giving context to AI
• Telling AI the target audience
• Telling AI the platform:
  • Facebook
  • Instagram
  • YouTube Shorts
  • WhatsApp
• Telling AI the tone:
  • Simple
  • Friendly
  • Professional
  • Emotional
  • Funny
• Asking AI to improve an answer
• Asking AI to make content shorter
• Asking AI to make content easier
• Asking AI to give multiple options

Simple Prompt Formula

Task + Topic + Audience + Tone + Format

Example Prompt

Write 5 simple Facebook captions for a local sweet shop targeting Bengali customers. Keep the tone friendly and festive.

Practical Activity

Students improve weak prompts into better prompts.

Student Output

Each student writes 10 useful AI prompts for content creation.

Homework

Use 3 prompts and save the AI outputs.

Class 4: Writing Bengali and Simple English Content

Main Goal

Students should learn how to create simple, clear and useful written content.

Subtopics

• Writing simple captions
• Writing short social media posts
• Writing product descriptions
• Writing service descriptions
• Writing offer messages
• Writing WhatsApp promotional messages
• Writing simple English content
• Translating content into Bengali
• Making AI content sound natural
• Removing robotic words from AI writing
• Making content suitable for rural and local audiences

Content Types Covered

• Facebook caption
• Instagram caption
• WhatsApp broadcast message
• Product description
• Service description
• Short announcement
• Festival greeting

Practical Activity

Students create content for one local business.

Example businesses:

• Sweet shop
• Coaching center
• Salon
• Tailoring shop
• Grocery store
• Mobile repair shop
• Restaurant
• Local gym
• Tuition teacher

Student Output

Each student creates:

• 5 captions
• 3 WhatsApp messages
• 2 product or service descriptions

Homework

Rewrite one AI-generated caption in a more natural style.

Class 5: Fact-Checking, Copyright and Safe AI Use

Main Goal

Students should understand that AI can make mistakes and that content must be used responsibly.

Subtopics

• AI can give wrong answers
• Why we should not blindly trust AI
• How to check facts
• How to verify names, dates, prices and claims
• Why not to blindly copy AI content
• Basic copyright rules
• Using images safely
• Using music safely
• Using other people's photos and videos safely
• Plagiarism basics
• Fake news and misinformation
• Ethical content creation
• Avoiding false or misleading content

Practical Activity

Students check AI-generated content and find mistakes.

Student Output

Each student edits one AI-generated post and makes it safer and more accurate.

Homework

Find 3 possible mistakes in an AI-generated article or post.

Class 6: Social Media Content Basics

Main Goal

Students should understand the basic structure of social media content.

Subtopics

• What is social media content
• Difference between personal content and business content
• Main platforms:
  • Facebook
  • Instagram
  • YouTube Shorts
  • WhatsApp
• Types of content:
  • Educational
  • Promotional
  • Festival
  • Testimonial
  • Behind-the-scenes
  • Product showcase
  • Offer post
• What makes content useful
• What makes people stop and read
• Importance of consistency
• Why every post should have a purpose

Practical Activity

Analyze 5 social media posts and discuss why they work or do not work.

Student Output

Each student creates a list of 20 content ideas for one business.

Homework

Collect 5 good posts from Facebook or Instagram and note why they are good.

Class 7: Caption, Hook and Call-to-Action Writing

Main Goal

Students should learn how to write content that gets attention and encourages action.

Subtopics

• What is a hook
• Why the first line matters
• Types of hooks:
  • Question hook
  • Problem hook
  • Offer hook
  • Curiosity hook
  • Emotional hook
• What is a caption
• Short caption vs long caption
• What is CTA
• Examples of CTA:
  • Message us
  • Call now
  • Visit today
  • Book your seat
  • Order now
  • Share with friends
• Writing captions for different platforms

Practical Activity

Students rewrite boring captions into better captions.

Student Output

Each student creates:

• 10 hooks
• 10 captions
• 10 CTAs

Homework

Write 5 captions for one local business using hook, message and CTA.

Class 8: Local Business Content Creation

Main Goal

Students should learn how to create useful content for small local businesses.

Subtopics

• Understanding local business needs
• What local customers care about
• Writing for small shops and service providers
• Creating content for:
  • Coaching centers
  • Restaurants
  • Beauty parlours
  • Clothing shops
  • Mobile repair shops
  • Grocery stores
  • Local gyms
  • Tuition teachers
• Offer posts
• Trust-building posts
• Customer review posts
• Before-after posts
• Location-based content
• WhatsApp business content

Practical Activity

Choose one local business and create a content plan.

Student Output

Each student creates:

• 5 business posts
• 2 offer messages
• 1 customer review post
• 1 WhatsApp promotional message

Homework

Visit or observe one local business and write 10 content ideas for it.

Class 9: Festival and Cultural Content

Main Goal

Students should learn how to create content around festivals, culture and local emotions.

Subtopics

• Why festival content works well
• Bengali cultural context in content
• Festival content ideas for:
  • Durga Puja
  • Kali Puja
  • Saraswati Puja
  • Poila Boishakh
  • Eid
  • Independence Day
  • Teachers' Day
  • New Year
• Greeting posts
• Offer posts
• Emotional posts
• Community-focused posts
• Dos and don'ts of cultural content
• Avoiding insensitive content

Practical Activity

Students create a festival campaign for a local business.

Student Output

Each student creates:

• 3 festival captions
• 2 offer posts
• 1 greeting message
• 1 festival campaign idea

Homework

Create a festival post idea for any upcoming festival.

Class 10: 30-Day Content Calendar

Main Goal

Students should learn how to plan content for one full month.

Subtopics

• What is a content calendar
• Why planning is important
• Daily posting vs planned posting
• Content categories:
  • Promotional
  • Educational
  • Festival
  • Customer review
  • Product showcase
  • Behind-the-scenes
  • FAQ
• Weekly content planning
• How to avoid repeating the same type of post
• How to use AI to generate calendar ideas
• How to organize content in Google Sheets or Docs

Practical Activity

Create a 30-day content calendar for one business.

Student Output

Each student creates a complete 30-day content calendar.

Homework

Finish the calendar and add caption ideas for at least 10 days.

Class 11: Poster and Flyer Creation with AI

Main Goal

Students should learn how to create basic posters and flyers using AI and design tools.

Subtopics

• Difference between post, poster, flyer and banner
• Basic design rules:
  • Clear headline
  • Simple message
  • Good spacing
  • Readable text
  • One main offer
  • Clear contact details
• Using AI to generate poster text
• Using Canva or similar tools
• Choosing correct size:
  • Instagram post
  • Facebook post
  • WhatsApp status
  • Story size
• Writing poster headlines
• Adding CTA
• Exporting the final image

Practical Activity

Create one offer poster for a local business.

Student Output

Each student creates 1 finished poster or flyer.

Homework

Create one festival poster for the same business.

Class 12: AI Image Creation Basics

Main Goal

Students should learn how to create useful images with AI.

Subtopics

• What is AI image generation
• Where AI images can be used
• Basic image prompt structure
• Subject, background, style, lighting and mood
• Creating product backgrounds
• Creating social media visuals
• Creating thumbnail-style images
• Common mistakes in AI images
• Checking text mistakes in AI images
• Avoiding unrealistic or confusing images
• Ethical use of AI-generated images

Simple Image Prompt Formula

Subject + Background + Style + Lighting + Purpose

Example Prompt

Create a bright product photo background for a Bengali sweet shop promotion, festive mood, warm lighting, clean space for text.

Practical Activity

Generate 3 image ideas for a business poster.

Student Output

Each student creates 3 AI image prompts and selects the best result.

Homework

Create 3 image prompts for a different type of business.

Class 13: Better Image Prompts for Business Content

Main Goal

Students should improve their ability to generate better and more useful images.

Subtopics

• How to describe image style
• How to describe background
• How to describe lighting
• How to describe camera angle
• How to create space for text
• How to maintain brand style
• How to generate images for:
  • Food business
  • Clothing business
  • Education business
  • Beauty business
  • Local service business
• Creating product-focused images
• Creating emotional images
• Creating festival images
• Improving bad image results

Practical Activity

Students generate improved image prompts from weak image prompts.

Student Output

Each student creates:

• 5 improved image prompts
• 2 usable images for social media or poster work

Homework

Create one image prompt in 3 different styles.

Class 14: Reel and YouTube Shorts Script Writing

Main Goal

Students should learn how to write short video scripts.

Subtopics

• What is a reel
• What is a YouTube Short
• Why short videos work
• Basic short video structure:
  • Hook
  • Problem
  • Main message
  • Proof or example
  • CTA
• 15-second script
• 30-second script
• 60-second script
• Writing scripts for:
  • Product promotion
  • Educational content
  • Local business ad
  • Festival offer
  • Personal branding
• Writing voiceover scripts
• Writing text overlay lines
• Making scripts simple and natural

Practical Activity

Create scripts for a local business reel.

Student Output

Each student writes:

• 3 short video scripts
• 1 voiceover script
• 1 text overlay plan

Homework

Record or prepare voiceover for one script.

Class 15: Simple Video Creation Workflow

Main Goal

Students should understand the full process of making simple videos.

Subtopics

• Steps of video creation:
  • Idea
  • Script
  • Images or videos
  • Voiceover
  • Editing
  • Subtitles
  • Export
  • Posting
• Using CapCut or similar simple editor
• Adding text on video
• Adding background music
• Adding images
• Adding transitions
• Creating a simple reel from still images
• Choosing correct video size:
  • 9:16 for reels and shorts
  • 1:1 for posts
  • 16:9 for YouTube
• Export settings

Practical Activity

Create one simple reel using images, text and music.

Student Output

Each student creates 1 basic reel draft.

Homework

Improve the reel by adding better text and timing.

Class 16: Voiceover, Subtitles and Background Music

Main Goal

Students should learn how to make videos easier to understand and more professional.

Subtopics

• Why voiceover matters
• Recording own voice
• Using AI voice responsibly (via ElevenLabs)
• Choosing voice tone (ElevenLabs):
  • Friendly
  • Energetic
  • Professional
  • Emotional
• Adding subtitles
• Why subtitles are important
• Matching subtitles with voice
• Generating AI background music (Suno AI, Google Lyria)
• Music copyright basics
• Adjusting audio volume
• Removing background noise
• Creating voiceover from script using ElevenLabs

Practical Activity

Students add voiceover and subtitles to a short video.

Student Output

Each student creates 1 reel with voiceover and subtitles.

Homework

Create one more voiceover version with a different tone.

Class 17: Full Ad/Reel Creation Project

Main Goal

Students should combine writing, image, design, video and audio skills into one complete project.

Subtopics

• Choosing one business
• Understanding the target customer
• Writing the offer
• Writing the script
• Creating visuals
• Adding voiceover (ElevenLabs)
• Generating background music (Google Lyria, Suno AI)
• Adding subtitles
• Adding CTA
• Exporting final reel
• Reviewing and improving the video
• Common mistakes in business ads

Practical Activity

Create one full promotional reel or ad for a local business.

Student Output

Each student creates 1 complete ad or reel.

Homework

Show the video to 2 people and collect feedback.

Class 18: AI Tools for Faster Daily Content Work

Main Goal

Students should learn how to use AI tools to work faster without getting confused by too many tools.

Subtopics

• Choosing the right tool for the right work
• AI tools for writing
• AI tools for images
• AI tools for video
• AI tools for voice (ElevenLabs)
• AI tools for music (Google Lyria, Suno AI)
• AI tools for translation
• AI tools for planning
• AI tools for research
• Avoiding tool overload
• Free vs paid tools
• How to create a simple daily workflow

Suggested Tool Categories

• Chat assistant
• Design tool
• Video editor
• Voice tool (ElevenLabs)
• Audio/Music tool (Google Lyria, Suno AI)
• Translation tool
• Storage tool

Practical Activity

Create a personal AI content workflow.

Student Output

Each student creates a simple workflow:

Idea → Script → Poster/Image → Video → Caption → Posting

Homework

Write your own daily content creation process in 6 steps.

Class 19: Prompt Libraries & Custom AI Assistants

Main Goal

Students should learn how to save time by creating reusable prompt libraries and leveraging free Custom GPTs and Google Gems.

Subtopics

• What is a prompt library and why save instructions
• Creating a brand or content guide (Business name, audience, tone)
• Organizing prompts in Google Keep or Google Docs
• What are Custom AI Assistants?
• Finding and using free Custom GPTs from the GPT Store
• How to create your own free Google Gem in Gemini
• Giving your Google Gem specific instructions:
  • Role (e.g., Expert Bengali Copywriter)
  • Tone (e.g., Friendly and Local)
  • Output format (e.g., Short bullets)
• Reusing your custom assistants for daily tasks

Practical Activity

Create one free Google Gem for a local business to automatically write daily social media posts.

Student Output

Each student creates:

• 1 configured Google Gem
• A Google Doc with 3 saved reusable prompts

Homework

Use your new Google Gem to quickly generate 5 captions.

Class 20: Generating Presentations & Portfolios with AI

Main Goal

Students should learn how to use frontier models like ChatGPT, Gemini, and Claude to generate professional presentations, slides, and portfolio structures without needing complex third-party tools.

Subtopics

• Why content creators need presentations (pitch decks, portfolios, pricing guides)
• Generating slide outlines in ChatGPT, Gemini, and Claude
• Using Claude's free Artifacts feature to instantly visualize layouts or simple documents
• Structuring a presentation:
  • Title Slide
  • Problem & Solution
  • Target Audience
  • Services & Pricing
  • Contact Info
• Asking AI to write slide-by-slide text
• Formatting text specifically for slide copy (short bullets, clear headings)
• Generating slide visuals using AI image generators
• Transferring AI text into simple Canva presentations or Google Slides
• Why we don't need highly complex software for simple pitching

Practical Activity

Generate a 5-slide pitch deck for a local business service using ChatGPT, Gemini, or Claude.

Student Output

Each student creates a basic 5-slide text structure containing their service offer and pricing.

Homework

Transfer the AI-generated slide text into a basic Google Slide or Canva template.

Class 21: Portfolio Sample Creation

Main Goal

Students should prepare sample work that they can show to clients or employers.

Subtopics

• What is a portfolio
• Why portfolio is important
• What to include in a beginner portfolio
• Creating sample work even without real clients
• Organizing portfolio in Google Drive or Canva
• Portfolio sections:
  • Captions
  • Posters
  • Reels
  • Content calendar
  • Business campaign
• Writing short descriptions for each sample
• Making work look clean and professional

Practical Activity

Students organize their best work into one folder or presentation.

Student Output

Each student creates a basic portfolio with:

• 5 captions
• 3 posters
• 2 reels or scripts
• 1 content calendar
• 1 business campaign sample

Homework

Share the portfolio link with the faculty for review.

Class 22: Finding Local Clients

Main Goal

Students should learn how to find small clients around them.

Subtopics

• Who can become a client
• Local businesses that need content
• How to find clients:
  • Nearby shops
  • Facebook pages
  • WhatsApp groups
  • Local events
  • Coaching centers
  • Small service providers
• How to identify poor social media presence
• How to offer help politely
• How to show sample work
• How to avoid sounding desperate
• How to follow up
• Basic client trust-building

Practical Activity

Students make a list of 20 possible local clients.

Student Output

Each student creates:

• 20-client list
• 2 outreach messages
• 1 follow-up message

Homework

Select 5 clients from the list and prepare customized message ideas.

Class 23: Pricing, Packages and Client Communication

Main Goal

Students should learn how to talk to clients, explain services and price their work.

Subtopics

• Why pricing is important
• Beginner-friendly service packages
• Example packages:
  • 8 posts per month
  • 12 posts per month
  • 4 reels per month
  • Festival poster package
  • One-time poster design
• How to explain value
• How to ask for business details
• How to collect content from clients
• How to handle revisions
• How to take payment safely
• How to avoid free unlimited work
• How to talk professionally on WhatsApp
• Client communication mistakes

Practical Activity

Students create their own service package.

Student Output

Each student creates:

• 3 pricing packages
• 1 client onboarding message
• 1 revision policy message
• 1 delivery message

Homework

Write a complete WhatsApp pitch for one local client.

Class 24: Final Presentation and Earning Roadmap

Main Goal

Students should present their work and understand how to continue after the course.

Subtopics

• Final project presentation
• Explaining work clearly
• Showing before-after improvement
• Presenting portfolio
• Explaining the target business
• Explaining content strategy
• Receiving feedback
• Improving weak areas
• Next steps after the course
• Freelancing roadmap
• Local business service roadmap
• Personal branding roadmap
• Daily practice plan

Final Project

Each student presents a complete content package for one business.

Final Student Output

The final package should include:

• Business name
• Target audience
• 10 captions
• 3 posters
• 3 reel scripts
• 1 completed reel or ad
• 1 content calendar
• 1 pricing or package plan
• Portfolio link

Suggested Weekly Assessment

| Week | Submission | |---|---| | Week 1 | 10 prompts + 10 captions | | Week 2 | Local business content set | | Week 3 | Poster + image prompts | | Week 4 | Reel script + video draft | | Week 5 | Full ad or reel | | Week 6 | Portfolio + final project |

Final Assessment Criteria

Students can be evaluated on:

• Clarity of content
• Practical usefulness
• Simple language
• Correct use of AI
• Original thinking
• Design quality
• Video quality
• Portfolio presentation
• Client-readiness
• Ability to explain their work

Recommended Tools

The exact tools can change over time. The faculty should focus on the skill first, then introduce tools.

Writing and Ideas

• ChatGPT
• Gemini
• Claude

Design

• Canva

Image Generation

• Google Flow (Nano Banana 2 Pro / Lite)
• GPT Image 2 (ChatGPT)
• Canva AI image tools

Video Creation & Editing

• Google Flow (Google Veo 3 / Omni for generation)
• CapCut (for editing)
• Canva Video (for editing)

Voice and Music

• ElevenLabs (Voice)
• Google Lyria 3 (Music)
• Suno AI (Music)

Planning and Storage

• Google Drive
• Google Docs
• Google Sheets

Faculty Notes

Keep the Language Simple

Avoid heavy terms in the beginning.

Instead of saying:

Prompt Engineering

Say:

How to give better instructions to AI

Instead of saying:

Performance Optimization

Say:

How to understand which content is working better

Instead of saying:

Client Acquisition

Say:

How to find local clients

Teach With Local Examples

Use examples from:

• Sweet shops
• Tuition teachers
• Coaching centers
• Salons
• Tailoring shops
• Grocery shops
• Local restaurants
• Mobile repair shops
• Small clothing stores
• Local events and festivals

Make Students Practice Every Class

Do not keep the class fully theoretical. Every student should create something in every class.

Avoid Tool Overload

Do not introduce too many tools in one class. Students should not feel that AI means opening 20 websites.

A simple workflow is better:

ChatGPT/Gemini → Canva → CapCut → Google Drive

Success Definition

The student should not only say:

I learned AI.

The student should be able to say:

I can create content for myself or for a local business.

Course Positioning

Short Positioning

Learn AI-powered content creation for social media, local business, freelancing and personal branding.

Simple Student Promise

By the end of this course, students will be able to create posts, posters, captions, reels, voiceovers, content calendars and a beginner portfolio independently.

Best Course Focus

The course should focus on practical self-sufficiency.

Students should learn how to:

• Think of content ideas
• Create useful content
• Improve AI output
• Design simple visuals
• Make short videos
• Organize work
• Show work to clients
• Start earning from small content services